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  • ✨ Your Story, Your Style ✨

  • Introducing our Charm Bar—a collection of 14k gold-dipped & sterling silver-plated hoops, bracelets, and necklaces designed for self-expression. Layer meaningful charms, mix textures, and create a look that's uniquely you.

✨ Your Story, Your Style ✨

Introducing our Charm Bar—a collection of 14k gold-dipped & sterling silver-plated hoops, bracelets, and necklaces designed for self-expression. Layer meaningful charms, mix textures, and create a look that's uniquely you. Shop The Charmed Collection

walk into spring

  • Hana La Rosa Ditsy Maxi Dress
    Regular price
    $99.00
    Sale price
    $99.00
    Regular price
    Unit price
    per 
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  • Romance Cardigan
    Regular price
    $79.00
    Sale price
    $79.00
    Regular price
    Unit price
    per 
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  • Just Black Denim Medium Wash Straight Leg Jean
    Regular price
    $65.00
    Sale price
    $65.00
    Regular price
    Unit price
    per 
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  • Collin Sweater
    Regular price
    $65.00
    Sale price
    $65.00
    Regular price
    Unit price
    per 
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  • Pardis Pant
    Regular price
    $95.00
    Sale price
    $95.00
    Regular price
    Unit price
    per 
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  • Anastasia Dress
    Regular price
    $60.00
    Sale price
    $60.00
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    per 
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Fashion. For Real life.

The IT-GIRL print has been spotted.

  • Just Spotted Dress
    Regular price
    from $40.97
    Sale price
    from $40.97
    Regular price
    $80.00
    Unit price
    per 
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  • Just Spotted Pants
    Regular price
    from $40.97
    Sale price
    from $40.97
    Regular price
    $80.00
    Unit price
    per 
    Sold out

Poppy + Pout

SHOP POPPY + POUT

say THANKS to your new favorite sweatshirt

merci sweatshirt

"So Annette and staff are incredible!!! We spent 2 hours trying on clothes and they totally helped us with outfits, pulled clothes and gave suggestions!!
The BEST place to shop!!
Great point/discount program too!!So Annette and staff are incredible!!! We spent 2 hours trying on clothes and they totally helped us with outfits, pulled clothes and gave suggestions!!
The BEST place to shop!!
Great point/discount program too!!"

Caryl

"I treated myself to some retail therapy in my sweet town the other day. Now, there is shopping and then there is an experience that is so different than the usual kind of shopping. It's a feeling of being accepted, of belonging, of intimacy, of feeling like you matter. My time in Modish made me feel all of this and more. Stephanie, your integrity, your infectious smile, your ability to make all who walk through your door feel like family are only a tip of the iceberg in your amazingness. Thank you for always helping me feel so beautiful!"

Robyn

"I NEVER post reviews, but after just departing Modish--with some fabulous clothing in hand, I might add!--I felt compelled to write this one. Its clothing is well-made, affordable, fashionable, and fun, as are its footwear and accessories. And its friendly staff knows their stuff when it comes to women's fashion. We are so fortunate to have this top-notch clothing boutique in Decorah--I cannot recommend it enough!"

Sara